Check ‘leaked’ Chelsea 2023/24 kit as jaw-dropping images emerge with Graham Potter hint
Chelsea is gearing up for the 2023/24 season with a new kit design that promises to be slick and modern. The club’s owners are eager to create a strong brand image, and the kit plays a vital role in achieving this goal. According to reports by footyheadlines, the new home kit will feature a golden trim, similar to the popular 2005 and 2013 jerseys. The badge, Adidas logo, and shirt sponsor will also have a guilded look. The top will likely have a criss-cross pattern, but this is yet to be confirmed. An image on Twitter shows the kit in physical form, with a sharp white edge to the sleeves and under-arm area, and a navy ring around the cuff.
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The away kit is expected to feature a wild zig-zag pattern in navy and lighter blue, resembling Inter Milan’s colors. The Chelsea crest will have a white background and a golden outline. The pattern on the top is still unconfirmed, but reports suggest it may be similar to the hipster design used on the 2021/22 kit, which featured a mesh of several styles.
The design team’s decision to go with a golden addition to the shirts for next season could be a timely choice, historically used on commemorative shirts after great success. For instance, the 2005 top celebrated the club’s first top-flight league title, while the 2012/13 Champions League win was celebrated with a golden styled kit. If the decision to go gold has already been made, it adds pressure on Graham Potter and his team to perform well in the Champions League, their only chance of claiming silverware this season.
